I pass a Carl’s Jr. on my commute, and was stunned to read on their window that they’re advertising… a meatless burger?

Sure enough, they are, I’d just missed the the press!

And the advertising!

I’m fascinated by companies that make such big jumps in product offerings, and am always looking to do the same in my business. That’s a reason why we’ve launched OSHALogs on our website: www.ua-insurance.com/osha/

In our businesses and organizations, what can we do to make our prospects and clients do a “double-take”?

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